PR, communications, and creative strategy for parenting + baby brands that care.

LOOK PR

About us

We’re a specialist communications studio working exclusively with parenting, baby, and family-focused brands. From launching new products to growing meaningful connections with your audience through traditional media and influencer outreach. Led by our Founder Caroline Cooper we bring decades of experience in PR, brand storytelling, and creative content.

LOOK PR

Why us

We understand the world of parenting - and how to speak to it with heart, clarity, and trust. We know how to to put the pieces together of a great story, and importantly how to work collaboratively with your team to get the best results.

What we do

We have the experience and expertise to help

Public Relations
Media outreach, product placement, and influencer campaigns that get noticed by the right audience—parents, families, and trusted parenting press.
Brand Communications
Tone of voice, messaging, and brand storytelling that grows loyalty and builds emotional connections.
Creative Strategy & Content
Campaign development, copywriting, photography, and social content designed to stand out in a busy parenting world.
Launch & Product Support
Whether you’re entering the market or scaling up, we help you make noise with integrity—from samples to press kits to partnerships.

Who we work with

LOOK PR

Connect with Caroline

Whether you’re launching a product, looking to give your brand a new lease of life or simply looking for an extension of your communications team, we’d love to hear from you.

Get in touch